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Erschienen in:

10.06.2024 | Original Articles

Navigating Aesthetic Pursuits: A Google Trends Insight into Cosmetic Tourism

verfasst von: Benjamin Rahmani, Maria J. Escobar-Domingo, John B. Park, Jose A. Foppiani, Daniela Lee, Amir-Ala Mahmoud, Samuel J. Lin, Bernard T. Lee

Erschienen in: Aesthetic Plastic Surgery | Ausgabe 19/2024

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Abstract

Background

The popularity of cosmetic tourism may increase unnecessary risks for patients as postoperative care is variable. However, little is known about the current trends and public perception of this growing phenomenon. This study compares interest in cosmetic tourism in popular medical tourism destinations relative to the US.

Methods

Google Trends was queried from October 2017 to September 2023, examining trends over the full period and dissecting changes between 2017–2020 and 2020–2023. Search volume data were retrieved for the top international countries and the US for each of the top five cosmetic procedures, according to the ISAPS 2022 Global Survey. A p value < 0.05 was used for statistical significance.

Results

Searches for liposuction, blepharoplasty, breast augmentation, mastopexy, and abdominoplasty were compared between the US, Mexico, Turkey, Thailand, and Colombia. Google Trends data mirrored the prevalence of the two most common procedures, liposuction, and breast augmentation. Differences in interest regarding liposuction were greatest in Mexico, Thailand, and Turkey compared to the US (p < 0.05). Medical tourism for blepharoplasty had the highest search interest scores for Turkey and Thailand from 2017 to 2023 (p < 0.05). Significant differences were also consistent across all time intervals for breast augmentation, mastopexy, and abdominoplasty, with higher interest in Mexico and Turkey (p < 0.05).

Conclusions

Google Trends analysis serves as an insightful tool for understanding cosmetic tourism. Changing trends bring the potential to assess worldwide versus country-specific procedure interest. These observed trends may foreshadow future international aesthetic procedure trends.

No Level Assigned

This journal requires that authors assign a level of evidence to each submission to which Evidence-Based Medicine rankings are applicable. This excludes Review Articles, Book Reviews, and manuscripts that concern Basic Science, Animal Studies, Cadaver Studies, and Experimental Studies. For a full description of these Evidence-Based Medicine ratings, please refer to the Table of Contents or the online Instructions to Authors www.​springer.​com/​00266
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Metadaten
Titel
Navigating Aesthetic Pursuits: A Google Trends Insight into Cosmetic Tourism
verfasst von
Benjamin Rahmani
Maria J. Escobar-Domingo
John B. Park
Jose A. Foppiani
Daniela Lee
Amir-Ala Mahmoud
Samuel J. Lin
Bernard T. Lee
Publikationsdatum
10.06.2024
Verlag
Springer US
Erschienen in
Aesthetic Plastic Surgery / Ausgabe 19/2024
Print ISSN: 0364-216X
Elektronische ISSN: 1432-5241
DOI
https://doi.org/10.1007/s00266-024-04108-9

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